Frequent window shopping users use online shopping as a good getaway from routine life. The addiction of constantly watching what's new online also tempts them to mark a few products which they may need in future or are planning to buy. For such users, even a tiny offer at the drop of the hat tempts them to buy stuff.
This e-commerce player displays 'View Offers' for most items. When users click on the link to claim their offer, a message is displayed, "This product is already at its best price".
If the product is already at its best price, why are you fooling users to think that there are offers?
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